Measurement & Optimization
HUB360 Your Personalized All-In-One Portal

HUB360 is your real-time self-serve solution designed to help optimize media and better understand shoppers.

  • Track shopper conversion paths across channels.
  • Measure shopper KPIs in real time.
  • Analyze attribution by media type.
  • Manage and optimize inflight media programming.
CAMPAIGN MEASUREMENT
PULSE REPORTS
Stay Up to Speed

Regularly generated performance reports offering Advertised Brand, Franchise-Level, and Media Analyses.

  • Total & Incremental Sales
  • Trial & Repeat Analysis
  • Reach & Frequency
  • Network, Daypart, and Program Mix
  • Shopper Personality Affinities & Seasonality Trends
MULTI-TOUCH
ATTRIBUTION
Track Your Impact

Multi-Touch Attribution allows you to track and measure your media performance at a more granular level.

  • Track campaign impact at the in-store level and item level.
  • See real-time results that provide actionable insights.
  • Maximize your media spend with inflight optimization.
Catalina’s Measurement & Optimization solutions enable you to connect with your shopper in a more personal, meaningful, and motivating way.
Insights

See our Measurement & Optimization solutions in action.

download

How to win the smaller wallet battle

press release

Catalina and Tiny Horse Partner to Offer Personalized Entertainment Promotions to Consumers Nationwide

press release

Catalina Data Reveals Retail Private Brand Baby Boom

MORE LIKE THIS
Do not sell my personal information