DIVISION FACTS

Catalina Retail Services offers a wide range of consultative and analytical services in addition to a suite of behaviour-based marketing solutions. The division leverages its proprietary in-store printer network to enable retailers to connect with valuable shoppers and influence their shopping behaviour in real-time at the point of sale.

Facts about Catalina Retail Services:

• Has the ability to target customers based on behavioural insights and data, using in-store prints, direct mail, sampling and consumer research.
• Manages the sixth largest databases in the world, containing over 100 million customer records.
• Over 5,500 stores access their customer data using Catalina's propriety tool Catalina Connection Builder.

Catalina Retail Services offers programmes that support strategic retail initiatives such as Customer Retention and Loyalty, Channel Erosion, Private Label, Event and Promotional Marketing, Threshold Marketing and Category-Based programmes which identify and strengthen under-performing categories.

Products & Services

Checkout Coupon®
Catalina Connection Builder
Checkout Prizes®
Catalina Interactive
Catalina Category Marketing®
New Product Launch